Nice is the fifth most populous city in France, after Paris, Marseille, Lyon and Tolouse, with a population of 348,721 within its administrative limits on a land area of 71.92 km2 (28 sq mi). The urban area of Nice extends beyond the administrative city limits with a population of over 955,000 on an area of 721 km2 (278 sq mi). Located on the south east coast of France on the Mediterranian Sea , Nice is second largest French city on the Mediterranean coast. The natural beauty of the Nice area and its mild Mediterranean climate came to the attention of the English upper classes in the second half of the 18th century, when an increasing number of aristocratic families took to spending their winter there. The city's main seaside promenade, the Promenade des Anglais ("Walkway of the English'') owes its name to visitors to the resort. For decades now, the picturesque Nicean surroundings have attracted not only those in search of relaxation, but also those seeking inspiration. Nice has the second largest hotel capacity in the country and it is one of its most visited cities, receiving 4 million tourists every year. It also has the third busiest airport in France, after the two main Parisian ones. It is the historical capital city of the County of Nice (Comté de Nice). With vibrant markets and diverse restaurants, it's also renowned for its food.

France has been the world's most popular tourist destination for over twenty years. It received 83 million visitors in 2012, although these figures are highly skewed by the number of people who frequent the country for the weekend, particularly to visit Disneyland Paris, Europe's most popular visitor attraction. All these people come to France for many a reason: its cities contain some of the greatest treasures on the continent, its countryside is prosperous and well-tended and it boasts dozens of major tourist attractions. France is one of the most geographically diverse countries in Europe, containing areas as different from each other as urban chic Paris, the sunny French Riviera, long Atlantic beaches, the winter sports resorts of the French Alps, the castles of the Loire Valley, rugged Celtic Brittany and the historian's dream that is Normandy. The country seduces travellers with its unfalteringly familiar culture, woven around cafe terraces, village-square markets and lace-curtained bistros with their plat du jour chalked on the board.  France citizens enjoy a high standard of living, and the country performs well in international rankings of education, health care, life expectancy, civil liberties, and human development.